Digital Marketing Executive – PPC

Job Introduction

Digital Marketing Executive – PPC          

Salary from £28,000 to £32,000 DOE

Permanent  

FT – 35 hours per week

Hybrid – Home and London Office

Closing date 21st April 2024

We are looking for a passionate digital expert to join the Digital Marketing team for Saga Cruise.

You will have already gained some PPC tricks and knowledge from a previous role and now be keen to dive into a career at Saga Cruise.

You’ll be working closely with our Digital Performance Manager on big budget PPC campaigns.

In fact, you will be pivotal in liaising between our external media agencies and stakeholders to ensure the ongoing success of our digital marketing campaigns.

You will oversee and coordinate PPC campaigns executed by media agencies, ensuring they align with our business objectives and deliver optimal ROI.

This is a great chance to grow the affiliate marketing program further, liaising with partners and internal teams and identifying relevant opportunities within a prestigious industry; luxury boutique cruise!

*You will be required to visit the London or Ashford Saga Hub about once a month on a hybrid contract. You must be within a reasonable commuting distance to attend one of these offices when required to do so.  

Role Responsibility

As the Digital Marketing Executive for our Saga Cruise, your key responsibilities will be to;

• Fully support the Digital Performance Manager to deliver exceptional results across our paid media channels
• Monitor and report on digital campaigns, interpret performance data and translate into actionable insights
• Write engaging ad copy for a range of digital platforms
• Be involved in affiliate marketing activities from strategy to daily tasks, aiming to drive revenue opportunities
• Keeping up to date with the latest developments and trends across paid and social media platforms in order to become an expert in the field and to advise on campaign optimisation and opportunities
• Constantly be aware of the cruise market, seasonal patterns, expanding your knowledge of the industry and its customers    

The Ideal Candidate

We are looking for a Digital Marketing Executive who has already grasped the e-commerce channel and is familiar with working with Digital Agencies who can activate large ad campaigns. We also need you to have the following skills and knowledge;  

•                    Technology savvy and able to demonstrate excellent analytical skills

•                    Have gained previous PPC experience agency/client side

•                    Can use Microsoft Excel for data analysis and reporting to stakeholders

•                    An understanding of social media platforms and their advertising capabilities

•                    Can multitask and prioritise your workload, with a strong attention to detail

•                    Excellent written and verbal communication skills

•                    Previously used Google and Microsoft Advertising platforms

Desirable:

•                    Holds a degree or equivalent in a Marketing qualification

•                    Search Ads 360 / SA360 experience (certification)

•                    Knowledge of Analytics tools like GA4 or Adobe Analytics.

Package Description

Everyday our colleagues deliver exceptional experiences to our customers. We believe exceptional work deserves even more exceptional rewards, that's why we have put together an amazing benefits package for all colleagues. 

• Our working week is 35 hours per week, these can be worked flexibly to suit your working style
• 25 days holiday + bank holidays
• Option to purchase additional leave up to 5 extra days
• Pension scheme matched up to 10%
• Life assurance policy on joining us
• Wellbeing programme
• Colleague discounts including family discounts on cruises and holidays!
• Range of reductions and offers from leading retailers, travel groups and entertainment companies
• Enhanced maternity and paternity leave
• Grandparents leave
• Company performance related annual bonus - Up to 5%
• Income protection
• Access to Saga Academy, our bespoke learning platform

About the Company

Over the past 70 years we have become the UK's specialist provider of products and services to people aged over 50 in the UK. The Saga brand has become one of the most recognised and trusted brands amongst UK consumers in this demographic, recognised for its high quality products and exceptional standards of service. These include cruises and holidays, insurance, personal finance and the Saga Magazine.

At Saga we are committed to treating all employees fairly and to offering equal opportunities in all aspects of employment and advancement. We value diversity not just because it is the right thing to do, but because diverse teams perform better.

Fair consideration is given to applications from all applicants, including those with disabilities and those over who are over 50 as we are champions of age inclusivity. We are an official Disability Confident Committed employer and ensure that our recruitment process is inclusive and accessible and we will make reasonable adjustments as required. For more information on our DEI policies please visit our Saga Careers page.

​Saga does not accept agency CVs unless specifically engaged on the role by the Talent Acquisition Team. Please do not forward CVs to our recruiters, employees or any other company location. Saga will not be responsible for any fees related to CVs received in this unsolicited manner.

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Saga Group