Digital Optimisation Designer

Job Introduction

Digital Optimisation Designer   

Salary up to £38,000

Permanent

FT – 35 hours per week

Remote Working *

Saga is expanding their digital team! We need a Digital Optimisation Designer who will work closely with the Digital Analytics & Optimisation Lead and Digital Content Editor across our main website. You will be the key subject matter expert to providing specialist optimisation design and development solutions based on skills, experience and operating within best practice guidelines.

You’ll be part of a unified Enterprise Digital Experience Hub, that services and leads the business in delivering intuitive, accessible, and consistent digital experiences.

You will need to understand our business requirements and the unique requirements of Saga’s customers.

Working as the Digital Optimisation Designer/Developer, you will translate requirements into live tests and experience modifications, guiding users through online journeys across multiple touchpoints. (Using Adobe Target)

In this role you will be working with stakeholders to help inform product development, iterate tests in accordance with user behaviour insight and work with the analytics team to report results and observations back to the business

** Remote/home working ** Saga work a hybrid approach requiring some team days in our King Cross - London office or Ashford – Kent office. The Digital team tend to meet up about twice a month. You will need to be within a reasonable commuting distance to travel to one of our Hubs to undertake this role.

Role Responsibility

This is a Digital Designer role working in-house for a large consumer facing organisation across travel, insurance and personal finance. As the digital team grows it is essential to have this digital design and optimisation skill set within the team. Your key areas of responsibilities will be to;  

• Make recommendations for the optimisation and personalisation strategy on the website.   
• Manage and execute the implementation of Adobe Target experiences across Saga’s site, including but not limited to coding using HTML and Javascript, as well as testing and QA on each build.
• Work with stakeholders within the team and around the business to define hypotheses and briefs.
• Provide digital support, knowledge and expertise to stakeholders across the business.
• Become the champion of A/B, MVT testing and personalisation across the business.
• Design re-targeting campaigns, presenting the right content at the right time to the right customer.
• Define and prioritise implementations.
• Perform analysis on customer segments to identify opportunities for personalisation solutions and testing.
• Work closely with the digital analysis team to understand performance and set KPI’s.
• Develop a deep understanding of our customers using analytics tools and making recommendations as a result.
• Support the Digital Product Managers with product roadmaps.

Close date – 28th June 2023 / Interviews will be held from w/c 3^rd July 2023

The Ideal Candidate

We require an exceptional Digital Designer who has experience of a large matrix organisation in a B2C environment. You will need to demonstrate the following skills and knowledge;

• Experience of user-centred design and user testing.
• A deep understanding of digital channels and their application for varying marketing and engagement goals
• Has the ability to communicate to large groups of people of varying skill levels with the ability to convert and translate complex data into digestible insight.
• Experience in CMS management is desirable but not essential. (Adobe Campaign)
• Experience of developing and improving processes and delivering change.
• Experience demonstrating and understanding of analysis, targeting, optimisation, personalisation and KPI measurement (ideally from a large B2C companies)
• Strong experience using on site personalisation tools, expert user of Adobe Target.
• Advanced skills in A/B, MVT Testing and Personalisation. 
• Advanced skills in HTML, CSS and Javascript.
• Experience working with web analytics tools and data. (Preferably Adobe Analytics)

Desirable:

• Adobe certifications in Adobe Target

Our Saga Values:

• Precision Pace - Always owning and making things happen. 
• Empathy – Always aware of others. 
• Curiosity – Always asking why.
• Collaboration – Always one team, the Saga team!

Package Description

The standard benefits when you join Saga include: 

• Remote working available where possible

• 25 days annual leave plus bank holidays with the choice to buy a further 5 days annual leave per year 

• Free private medical insurance after 1 years' service 

• Workplace Pension 

• AXA Be Supported 

• A range of reductions and offers from leading retailers, travel groups and entertainment companies

About the Company

Over the past 70 years we have become the UK's specialist provider of products and services to people aged over 50 in the UK. The Saga brand has become one of the most recognised and trusted brands amongst UK consumers in this demographic, recognised for its high quality products and exceptional standards of service. These include cruises and holidays, insurance, personal finance and the Saga Magazine.

At Saga we are committed to treating all employees fairly and to offering equal opportunities in all aspects of employment and advancement. We value diversity not just because it is the right thing to do, but because diverse teams perform better.

Fair consideration is given to applications from all applicants, including those with disabilities and those over who are over 50 as we are champions of age inclusivity. We are an official Disability Confident employer and ensure that our recruitment process is inclusive and accessible and we will make reasonable adjustments as required. For more information on our DEI policies please visit our Saga Careers page.

​Saga does not accept agency CVs unless specifically engaged on the role by the Talent Acquisition Team. Please do not forward CVs to our recruiters, employees or any other company location. Saga will not be responsible for any fees related to CVs received in this unsolicited manner.

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Saga Group