Performance and Optimisation Specialist

Job Introduction

** At Saga we’re radically flexible which means our colleagues have total autonomy over where they work – home, hybrid or hub. This role has a hybrid element which means our team come together when we need to collaborate.

Our people are everything to us. The way they deliver exceptional experiences every day for our customers, for their colleagues. The way they own what they do. Their 'Why's it like that?' curiosity. How they always think of others and work together to get things done. For us, for you, make do will never do. Good enough? Not even close. Come and do the best work of your life alongside lovely colleagues. Come to Saga. 

This is a new role within the web team where you will be a key member, gathering regular insights to support trading, as well as identifying areas of improvement, contributing to the future roadmap of Saga Travel Group’s websites. It may be a particular area of the booking funnel, or a set of pages where our content is not getting engagement, you will work alongside various teams around the business from Marketing to Development, with a real focus on experimentation. You will own the optimisation tool, using your data analysis skills to run tests in the live environment and reporting back on what has been learnt, as well as exploring all the functionality of this tool, bringing this to the wider team with suggested use cases that will help deliver our overall goals.

Role Responsibility

• Produce regular performance reports to feed into the overall trading results of STG.
• Manage the optimisation roadmap that will be shared with the business and feed into our future digital product.
• Support the implementation of new web measures, ensuring KPI’s are accessible, and actions can be taken.
• Working alongside colleagues from around the business to conduct reviews on various areas of the STG websites.
• Explore new opportunities to integrate our sites with internal and external solutions to improve customer experience.
• Ownership of the optimisation program, using data insights to create tests that have meaningful hypothesis and learnings every time.
• Use optimisation to drive personalisation by focusing on our key segments and their trends.
• Support the development team with data insights, pre and post release.

The Ideal Candidate

• Proficient in Google Analytics or similar.
• A strong understanding of optimisation tools, having deployed and analysed a range of A/B, MVT and Personalisation activities.
• Experience of identifying customer pain points and translating into tangible insights.
• Proven experience of briefing requirements into development teams.
• Able to use customer segmentation to produce experiences that are relevant based on specific traits.
• Able to work alongside internal and external teams.

Our Saga Values:

• Precision Pace - Always owning and making things happen. 
• Empathy – Always aware of others. 
• Curiosity – Always asking why.
• Collaboration – Always one team, the Saga team!

Package Description

The standard benefits when you join Saga include: 

• Remote working available where possible

• 25 days annual leave plus bank holidays with the choice to buy a further 5 days annual leave per year 

• Free private medical insurance after 1 years' service 

• Workplace Pension 

• AXA Be Supported 

• A range of reductions and offers from leading retailers, travel groups and entertainment companies

About the Company

Having spent our first 30 years focused on travel, Saga launched Saga Magazine and developed home and motor insurance and financial services in the 1980s. Private medical and pet insurance followed in the 1990s, along with the launch of our own cruise ship operation. The strength of the Saga brand provides the Group with the ability to develop in-house or partner with suppliers to offer our customers and members highly differentiated, competitively priced products which meet their evolving needs.

Saga exists to help our customers and members lead the life they want to lead. To succeed in this, we know that the most important thing to do is to listen to our customers and members. At the heart of our business model is our drive to know more about our customers’ wants and needs so we are best placed to serve them.

Applying this approach over the past 70 years has enabled us to become the UK's specialist provider of products and services to people aged over 50 in the UK. The Saga brand has become one of the most recognised and trusted brands amongst UK consumers in this demographic and is recognised for its high quality products and exceptional standards of service. These include cruises and holidays, insurance, personal finance and the Saga Magazine.

When you join Saga you will see that we are committed to treating all employees fairly and to offering equal opportunities in all aspects of employment and advancement.

We value diversity not just because it is the right thing to do, but because diverse teams perform better. Creating a culture in which everyone feels welcome and offering equal opportunities in all aspects of employment and advancement is incredibly important to us. Fair consideration is given to applications from all applicants, including those with disabilities and those over who are over 50 as we are champions of age inclusivity.

We are an official Disability Confident Committed employer and ensure that our recruitment process is inclusive and accessible and we will make reasonable adjustments as required.

We are a member of the 30% Club and partner with Women Ahead which offers us a fantastic opportunity to take part in a leading, global, cross-company, leadership mentoring scheme to champion female talent.

We are a signatory of the Armed Services Covenant and have received a Silver Award from the Employer Recognition Scheme. 

To all recruitment agencies: Saga does not accept agency CVs unless specifically engaged on the role by the Talent Acquisition Team. Please do not forward CVs to our recruiters, employees or any other company location. Any engagement with employees or provision of CVs to employees within Saga where you have not engaged with the Talent Acquisition Team will be considered speculative and Saga will not be responsible for any fees related to CVs received in this unsolicited manner.

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Saga Group